New Product launch Techniques for Rural Markets Launching a new product in rural markets requires a distinct...
Marketing
Introduction Advertising strategies in rural markets, particularly in India, focus on overcoming challenges like low literacy, scattered...
Meaning: Rural communication refers to the processes and methods used to share information, ideas, and knowledge within...
Social Media Campaigns 1. Meme Marketing Salman Khan—Bajrangi Bhaijaan Ranveer Singh—Gully Boy 2. Fan Art Contests Shah...
I. RURAL MARKET STRATEGIES WITH SPECIAL REFERENCE TO SEGMENTATION, TARGETING, AND POSITIONING. Introduction Segmentation Rural markets in...
Rural consumer V/s Urban consumers- A. Understanding basic difference between Rural and urban consumers’ behavior B. Understanding...
Demography of Rural marketing: Population, Occupation Pattern, literacy rate, Income source, Expenditure Pattern, Rural Demand and Consumption...
A. Trailer & Teaser Strategy Introduction Hindi films often rely on emotionally resonant trailers to build anticipation,...
Introduction Globalization and modernization expose rural Indian consumers to global brands and urban lifestyles via media and...
Introduction People in India’s rural areas buy things based on a mix of traditional ideals and changing...