Digital Publicity in India 1. Explosive Growth 2. Key Platforms & Formats 3. Trends in Digital Publicity...
Advertising
In today’s world, where everyone makes use of internet, marketplaces are getting more and more crowded. In...
I. INTRODUCTION TO BRAND MANAGEMENT. A. MEANING OF BRAND. According to Kotler, a brand is a- “Name,...
A. AGENCY–CLIENT RELATIONSHIP Introduction Nowadays building and maintaining a strong relationship is become challenging for both client...
Role of account planning in advertisingRole of Account PlannerAccount Planning Process A. ROLE OF ACCOUNT PLANNING IN...
DIFFERENT TYPES OF AD AGENCIES 1. Full Service These are the medium or large sized agencies capable...
I. Advertising agencies Introduction An advertising agency, frequently stated as a creative agency or an ad agency,...
Film Release date opposition Introduction “Film release date opposition” doesn’t have a standard meaning in the industry,...
Festivals, Dubbing in Foreign languages, Distribution and release film strategy. A holistic strategy for film festivals, dubbing...
Introduction There are currently a variety of alternative revenue streams in the film distribution industry that go...